Evolve Design Group is a full-service advertising, media and interactive firm located in Winter Park, FL. Evolve has been serving a diverse client base of local, state, national and international organizations for nearly 20 years, ranging from global hospitality to regional transportation. I thrive as an Account Manager, meeting client needs by cultivating brand excitement, leading creative brainstorms, managing and harmonizing project components and producing passionate and engaging work.


My skillsets include video storyboarding, marketing campaign development, social media management, copywriting, government document preparation (federal and state grant submissions, press releases, report creation for the media and elected officials), public speaking and business development pursuits. I hold a Master's degree in Business Administration (MBA) from Louisiana State University and a CAPM® Certification from the Project Management Institute.


SUNRAIL Highlight

SunRail is Central Florida's largest transportation project. I have the privilege of working intimately with SunRail leadership on all marketing and business development initiatives. 

Evolve's recent efforts include the creation of SunRail's COVID-19 Response Campaign (video, website, social media, and community partner outreach efforts). Under strict time limitations, accounting for political tone, future uncertainties and public perception, I'm proud to have developed "We're Working Hard to Keep You Safe", a powerful, optimistic and emotionally-engaging campaign that SunRail, FDOT (Florida Department of Transportation) and Central Florida partners confidently supported and distributed. Titled 'Every Train. Every Trip.', see this campaign's video component located below.


© 2020 by Riley Carson.